Adobe today is announcing version 5.4 of its Adobe WEM (Web Experience Management) suite of content and campaign management tools. Based on the CQ5 content management system acquired from Day last year, Adobe WEM adds a capability to automatically reformat Web pages using Adobe's Device Central technology when displayed on various mobile devices and to handle marketing campaign management across websites, social networking, and other customer conduits. The suite also integrates the user traffic and engagement tracking from Omniture SiteCatalyst, the Web tracking suite that Adobe also bought last year.
Tablet computing is a decade-old technology, but one that lay buried since users rejected Microsoft's "heavy OS" approach a while back. A year ago, Apple's iPad resurrected the tablet computing concept, delivering a lightweight sheet of computational glass with a pleasant, responsive user interface and a blizzard of applications. Users love it, and now a barrage of wannabe tablets are flooding the marketplace. All do reasonably well at the four applications users access most: Web, email, books, and media. And the half million or so apps in the collective app stores of Apple, Android, and BlackBerry would seem to fill every conceivable mobile need.
Microsoft and RIM are making moves to assist application developers building for the vendors' respective handheld platforms, with Microsoft updating developer tools for Windows Phone and RIM upgrading a simulator for the upcoming RIM PlayBook tablet.
Branches of the American Civil Liberties Union and other organizations are launching on Friday the 2011 Develop for Privacy Challenge, a competition for mobile application developers to address privacy concerns about mobile phones and other portable devices.
Look for more robust voice recognition to take hold in the realm of personal computing, Apple co-founder Steve Wozniak said in a brief interview this week that also touched on topics ranging from tablet computing, Oracle's acquisition strategy, and enterprise memory technology.
For a device with "smart" in its name, a smartphone sure can help you do a lot of stupid things. Whether it's racking up thousands of dollars in international roaming fees or encouraging dozens of eye rolls with your misrouted voice dialing -- I'm looking at you, guy who calls Ben O'Lynn in accounting every time he means to call Bennigan's for lunch -- our modern-day mobile devices provide plenty of opportunities for tech-tinged embarrassment.