More than 70 IT and marketing leaders descended on the Grand Hyatt on 26 February to hear about how AI is impacting customer engagement at the latest CMO-CIO Executive Connection series breakfast in Melbourne. Here are pictorial highlights from the event
Following CMO, CIO and ADMA’s recent Executive Connections event for CMOs and CIOs, entitled ‘Mastering Digital Transformation’, we ask Squiz global CEO, John-Paul Syriatowicz for his take on embracing digital successfully.
Marketing, IT and digital leaders gathered at Rockpool Bar and Grill on 10 September for the latest joint CMO, CIO and ADMA roundtable on mastering digital for business agility, sponsored by Adobe. Here are pictorial highlights from the event.
Following CMO, CIO and ADMA’s recent Executive Connections event for CMOs and CIOs, entitled ‘Mastering Digital Transformation’, we talk to Teradata Area director for Asia-Pacific, Simon Bowker, about ways to succeed in a customer connected world.
Although customer centricity has been discussed as a theory for some time, what’s less clear is how you drive customer centric change.This whitepaper provides a practical approach for businesses and CMOs to use as a starting point, allowing them to identify signposts on their journey to customer centricity. And what we like about it, is that whether they’re at the very start of the journey, or years in and trying to take the next step, there is a signpost to help navigate this new terrain.