Back in 1991, before the Internet was a big deal, Ohio State University technologist Jerry Martin signalled the nascent Internet's value with an official standards document entitled "There's gold in them thar networks!" (RFC1290) Although simmering as an academic tool for years, the Internet had not yet triggered a significant paradigm shift for commercial computing. Martin's formal proclamation was an early push to business, which eventually embraced Internet commerce wholeheartedly.
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