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CIO50 2017 #26-50: Roisin Parkes, Gumtree Australia

​Roisin Parkes joined online classifieds site, eBay-owned Gumtree Australia in February in the lead up to a full rebrand and site functionality update. As one of the pioneers of the sharing economy, Gumtree’s new brand had to match the innovation and development that had been going on behind the scenes over the past 10 years.
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