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Stories by Martha Amram, Nalin Kulatilaka and John C. Henderson

Taking an Option on IT

It's no secret that many companies struggle with decisions about technology investments. Executives know that technology is important, but many have difficulty aligning IT spending with business goals. This is particularly true in today's business economy, where markets and companies are being forced to adjust and change at an almost blinding pace. It's hard for anyone to make an informed decision when many variables are in flux and even harder when there's a dearth of decision-support tools.

Written by Martha Amram, Nalin Kulatilaka and John C. Henderson09 Aug. 99 15:22

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