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Stories by Andre Bourque

How New York’s Stylin’ Seniors became a golden social media campaign

The New York City Department for the Aging (DFTA) needed a strong marketing campaign to boost its visibility within the community, and the man leading the effort knew three things on the front page sold community newspapers: babies, puppies and elderly people.

Written by Andre Bourque28 Sept. 16 20:35

The tale of two Silicon Valley cities leads to APIs

APIs and disruptive innovation go hand-in-hand because APIs are, by their very nature, disruptively innovative. In today’s increasingly mobile application-driven economy, integrated collaborative connection technology is essential for enterprise success.

Written by Andre Bourque21 Sept. 16 06:51
Computerworld
ARN
Techworld
CMO