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Stories by Matt Kapko

IT pros say Google slowly infiltrating enterprise, education

Google's impact on the enterprise market may not have been obvious at its annual I/O developers conference in San Francisco last week, but the implications of the company's growing involvement and interest in business applications are strong. Google's suite of apps for work and education continue to help organizations cut costs while improving communication, productivity and collaboration across teams.

Written by Matt Kapko05 June 15 00:15

How to use Google's new privacy and security tools

Google stores, manages and sometimes sells an astonishingly large and complex amount of user data. Unfortunately, that digital information isn't always kept secure or private, but Google puts some degree of control in the hands of its users. To offer you a little more control, Google this week rolled out an updated online hub designed to help manage privacy settings, called My Account, as well as a pair of tools that streamline the process of safeguarding user data.

Written by Matt Kapko03 June 15 02:51

Enterprise tech a no-show at Google I/O

A parade of top Google executives cycled on and off the stage for more than two hours yesterday at the company's annual I/O developer conference in San Francisco, but because Google is involved in so many projects and markets, the company barely scratched the surface of what it is up to. For example, driverless cars, easily Google's most popular moonshot project, weren't even mentioned until the closing minutes of I/O keynote address. Cloud computing and Google+ weren't mentioned at all. Neither were Google's plans for the enterprise.

Written by Matt Kapko30 May 15 00:50

IT pros share tips for building strong peer networks

Networking with peers isn't a science -- there is no right or wrong way -- but IT leaders who commit to fostering their networks of coworkers and colleagues online can benefit in myriad ways. Technology and social media will never replace face-to-face conversations. However, a well-built digital network of intelligent and influential peers can be invaluable for IT leaders who need to stay informed and connected with the issues and individuals that are key to their professional endeavors.

Written by Matt Kapko28 May 15 23:41

Why Twitter Cards are key to social media marketing

Twitter Cards are one of the core features of Twitter's platform. However, if you aren't aware of them or confused by what they do, you're not alone. Twitter Cards enable developers for brands, publishers and other businesses to add photos, videos and a richer media experience to tweets. Marketers see them as a tool to boost their business in varying ways while users just see the better experience they provide in their timeline.

Written by Matt Kapko23 May 15 01:01

Facebook Instant Articles will shake up media (and benefit users)

Facebook's ongoing courtship of news, media and entertainment companies has had its ups and downs, but partnerships always seemed inevitable. Today's Internet users spend less time on walled-off websites and in apps with narrow focuses, and Facebook has become a default distributor -- some might say gatekeeper -- of all things media. Publishers might be concerned about ceding too much control to Facebook, but the concept of users consuming more and more news through Facebook seems like another inevitability.

Written by Matt Kapko22 May 15 01:05

LinkedIn survey details 'new norms at work'

A new survey of 15,000 LinkedIn users with fulltime jobs, 1,000 of which reside in the United States, draws some interesting conclusions while also reinforcing common perceptions about the "new norms" within the modern U.S. workplace.

Written by Matt Kapko09 May 15 02:51

Why Twitter will never be Facebook (and that's OK)

Twitter lost about 27 percent of its market value, or more than $9 billion, last week. Critics are beating the drums of war, of course, but Twitter has been tested before and has proven its ability to endure. The company faced investor backlash last year, and its stock hit an all-time low. High-level executive turnover is one of the company's hallmarks. It has struggled to tell a clear story about what exactly Twitter is and why people should use it.

Written by Matt Kapko08 May 15 01:11

New Chrome extension aims to protect Google passwords, foil phishers

Google today released a new extension for its Chrome browser that aims to improve Google account security for consumers and enterprise customers. The Password Alert extension discourages people from reusing their Google passwords on other sites and notifies them of potential phishing attacks. In other words, Google wants to help you help yourself.

Written by Matt Kapko01 May 15 01:32

IT execs on Facebook at Work strengths and weaknesses

Facebook's unparalleled reach into the daily routines of consumers around the world, and the ongoing consumerization of IT trend, put the world's largest social network in a unique position to make a significant mark in the enterprise. Catering to large businesses isn't easy, however, and Facebook will have to overcome some key challenges before enterprises see it as a worthy contender for their business.

Written by Matt Kapko01 May 15 01:20

Zoho bolsters cloud tools with expense report features

Few things in the workforce present as many challenges for corporations as expense reports. Filing them is a task few enjoy and most avoid for as long as their bank accounts can bear the burden. Zoho wants to alleviate some of the pain with a new expense reporting application that's tightly integrated with its suite of productivity and collaboration tools.

Written by Matt Kapko08 April 15 04:54

Facebook's future could include app consolidation

Facebook CEO and cofounder Mark Zuckerberg has been on a mission to unbundle the company's many services and expand far beyond the single application that transformed it into the largest media platform that's ever existed. Zuckerberg says the changes represent an evolution in Facebook's approach to how it connects people around the world.

Written by Matt Kapko03 April 15 07:36
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