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Stories by Mike Elgan

Why 'experiental' marketing will be a massive IT challenge

Marketing is all about experiences now; to succeed it will need the two-letter technologies: AR, VR and A.I. And to scale it will need smartphones, selfies, live-streaming and social media.

Written by Mike Elgan22 July 17 20:28

Google wants to kill your phone

Google is laying out a path to make phones obsolete and replace them with something much better.

Written by Mike Elgan01 July 17 20:52

Why total bans on remote work don't remotely work

Companies seem to be moving in different directions when it comes to remote workers. Some have embraced the practice. Others have banned it. But there is a middle ground.

Written by Mike Elgan24 June 17 20:21

Inside the trillion-dollar selfie industrial complex

The taking of selfies and other photographs inspired and driven in part by social sharing is the key to the future of business, marketing and the artificial intelligence age.

Written by Mike Elgan03 June 17 20:39

Get ready for the coming business travel crisis

Companies face two impending risks to corporate data: a potential mobile device ban on air flights and the ongoing possibility that data could be exposed during border crossings.

Written by Mike Elgan27 May 17 20:40

Google, A.I. and the rise of the super-sensor

This week's demo of Google Lens showcases to what's really coming: The rise of the all-purpose super-sensor fueled by software-based A.I.

Written by Mike Elgan20 May 17 21:00

Why smart stores don't check out

Amazon, Starbucks and Apple want you to walk into their stores, pick up your items, then walk right out. But there's a problem.

Written by Mike Elgan08 April 17 21:00
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