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Stories by Elizabeth Heichler

U2 tours with all-flash array to rock latest video effects

Irish rockers, U2, are continuing to innovate in their use of video on the current Innocence + Experience tour, and behind the scenes is some extremely high-performance, all-flash technology.

Written by Elizabeth Heichler18 July 15 02:03

Adidas CIO plays to win at digital marketing

Forget the territorial battles being fought at other companies between marketing and technology executives. At renowned athletic gear maker Adidas Group, the digital marketing approach is built on a real alliance between the two disciplines.

Written by Elizabeth Heichler18 Feb. 15 03:13

Microsoft's top legal gun decries privacy "arms race"

The conflict between snooping governments seeking to defeat encryption and users demanding ever more robust privacy tools has turned into an arms race -- and it's time for arms control talks, Microsoft's general counsel said on Tuesday.

Written by Elizabeth Heichler05 Nov. 14 10:46

What's the CIO's role as marketing builds its digital empire?

The corporate landscape captured in marketing guru Larry Weber's new book, "The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric," is one where the CMO might be seen as increasingly moving onto the CIO's traditional turf. Weber sat down with IDG News Service recently to talk about how that relationship can work in the successful digital enterprise.

Written by Elizabeth Heichler15 Aug. 14 05:12

China's Alibaba confirms plans for US IPO

Chinese e-commerce giant, Alibaba Group, has announced its plans to make a public stock offering in the US, an event that could set a record for the US IPO of a Chinese company.

Written by Elizabeth Heichler16 March 14 12:31

US federal watchdog calls for end to NSA phone records program

In a report to be released Thursday, the U.S. Privacy and Civil Liberties board says the National Security Agency's bulk collection of phone records is illegal and should stop, according to the New York Times and the Washington Post, which received advance copies of the document.

Written by Elizabeth Heichler23 Jan. 14 11:56

Malware delivered to thousands via ads on Yahoo.com

Malicious ads served through Yahoo's ad network delivered malware to thousands of site visitors, according to researchers at Fox-IT, but Yahoo subsequently blocked the attack.

Written by Elizabeth Heichler05 Jan. 14 14:41

Google makes timely buy of Swiss app maker

In a move likely designed to bring into its fold a team of Swiss Android developers, Google has apparently bought Bitspin, according to a post on the website of the maker of an Android alarm clock app.

Written by Elizabeth Heichler04 Jan. 14 21:45

Minecraft's Notch revealed in behind-the-scenes tale

The wildly popular game "Minecraft" is a lot like its creator, Markus "Notch" Persson: modest in style and origin and apparently still true to its roots despite phenomenal success. In their new book just published in the U.S., authors Daniel Goldberg and Linus Larsson go behind the scenes to tell the story of how their shy fellow Swede became the indie games industry's first real rock star.

Written by Elizabeth Heichler27 Nov. 13 15:52

Reports: Verizon, Vodafone close to $US130 billion deal

Verizon and Vodafone are close to a deal that will see the U.S.-based carrier buy out the U.K. company's stake in Verizon Wireless for US$130 billion, according to press reports.

Written by Elizabeth Heichler01 Sept. 13 20:30

States tackling Google on human trafficking, drugs

The attorneys general of several states are turning up the heat on Google, concerned that the search engine giant makes it easier for criminals to sell illegal drugs online, engage in human trafficking and peddle pirated intellectual property.

Written by Elizabeth Heichler18 June 13 20:12
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