This morning, IBM and Apple announced the availability of the first set of 10 IBM Mobile First for iOS apps for iPhones and iPads. The partnership between enterprise heavy IBM and consumer king Apple was announced in July. Their first set of apps is designed for use in industries including telecommunications, transportation, financial services, retail and airlines and government.
The news is notable because the apps are the first real fruit of pact. It's also further evidence that Apple is finally embracing the enterprise. According to IBM's Bridget van Kralingen, senior vice president, IBM Global Business Services, the new apps are designed to "transform industries and professions" by combining "Apple's expertise in user-centric design with IBM's deep knowledge of business, data analytics, cloud and enterprise-scale software."
The two companies worked together by "studying industries and professions, drawing on years of experience, so we can identify the top 'pain points.' Then we consider the key differentiating capabilities of iPhone, iPad and iOS -- like iBeacon or FaceTime, along with GPS, mapping, or a microphone. And we infuse the solution with the analytics to improve decision making -- with context, in the moment, at the point of customer contact," van Kralinger wrote in a blog post.
IBM issued a press release detailing the 10 new app. Here's a list of the apps, from IBM:
The companies plan to release more apps for healthcare, utilities and consumer packaged goods in the future.
You can learn more about IBM Mobile first for iOS on IBM's website.
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