Menu
Menu
DataDot shares swell from JV contract win

DataDot shares swell from JV contract win

Shares microdot developer DataDot (ASX:DDT) have swelled 18% since the company announced its JV partner had won a contract with Elders Primary Wool New Zealand.

DataTraceDNA, a JV between DataDot and the CSIRO, said its licensee for textile applications, VTT Marketing, has signed a deal with Elders for its “Just Shorn” brand of carpets.

The 10-year license will see the carpets embedded with textile signatures only able to be identified using a specialized digital reader.

VTT Marketing executive director John Pettengill said counterfeiting within the fashion sector represented one of the biggest challenges to brand protection.

DDT shares are currently trading at $0.046.

Join the CIO Australia group on LinkedIn. The group is open to CIOs, IT Directors, COOs, CTOs and senior IT managers.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags securityCSIRObusiness dealsjoint ventureDataDot

Show Comments
Computerworld
ARN
Techworld
CMO