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Optus launches SMBs into Google Apps Cloud

Optus launches SMBs into Google Apps Cloud

Google Apps for Business becomes part of Optus’ Cloud-based tools portfolio

Optus has signed with Google to offer Google Apps for Business part of its range of digital business solutions for small and medium business (SMB) customers — a move that moves the service provider into the software-as-a-service market.

The commercial terms and conditions of the agreement are confidential but the products are expected to be available by the second quarter of 2011.

“Our aim is to provide SMBs with an integrated suite of Cloud-based business tools that enables them to connect, manage and promote their business more cost effectively,” Optus small and medium business managing director, Rohan Ganeson, said in a statement.

Google Apps pros and cons.

“Whether it’s establishing an online presence, collaborating within the business, or reaching new customers, SMBs don’t have to worry about maintaining the back-end IT systems. We are providing small businesses with the tools and support that big businesses have at their disposal today.”

Google’s Asia-Pacific enterprise division managing director, Doug Farbe, said many Australian SMBs assume the costs of communication and collaboration tools are too high or the technology is too complicated.

“Our association with Optus today aims to remove these barriers,” he said. “We’re bringing together Google’s Cloud technology with Optus’ business solutions, service and distribution network to provide small business owners an innovative yet easy-to-use offering.”

Pricing details will be announced closer to launch.

CIOs discuss why they decided to go Google and the implications for their operations.

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