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Mindjet creates new paradigm in collaboration with launch of Mindjet Catalyst

New web-based solution puts creativity back in collaboration by visually connecting teams
  • 15 October, 2009 14:28

<p>Mindjet®, the leading provider of collaboration and personal productivity solutions that visually connect ideas, information and people, today announced the launch of its breakthrough visual collaboration platform, Mindjet Catalyst™.</p>
<p>Mindjet Catalyst adds a unique visual environment to traditional collaboration capabilities, so teams can brainstorm new solutions, take action and solve business problems online.</p>
<p>The solution empowers teams to innovate and get results by combining powerful applications for online document sharing, web conferencing and project management with an award-winning application for visual collaboration. Mindjet Catalyst takes the concept of a team brainstorming on a whiteboard and brings it into the digital realm. It meshes the best of creative, in-person meetings with online collaboration capabilities that dynamically link people, processes, documents and Web resources, ultimately enhancing creativity, innovation and problem-solving.</p>
<p>“Until today, so-called ‘collaboration technologies’ were connecting us, but they weren’t sparking true collaboration — as in, let’s work together and solve a problem or leverage an opportunity,” said Scott Raskin, CEO of Mindjet. “We could all access the same mind-numbing slide presentation. We could sit in forced silence as we listened to our colleagues’ ideas broadcast over the Internet. But creative problem-solving has been the last thing going on. Now, with Mindjet Catalyst, we’re enabling teams to truly start collaborating online with real dialogue and understanding.”</p>
<p>In today’s business world, several factors are making it imperative that organisations of all sizes re-evaluate how they encourage and manage collaboration. Innovation and creative problem-solving are key to the future health and growth of virtually every enterprise, large or small. And innovation depends on unleashing the collective creativity and ingenuity of employees, partners and business ecosystems.</p>
<p>Renowned business strategist Gary Hamel is one of many business leaders to comment upon this need to spark and harness workforce creativity. In ‘Design Rules for Innovation,’ Hamel notes that companies intent on generating sustained wealth must create an open market for ideas…a dynamic internal market for ideas within the organisation. Mindjet views Catalyst as the perfect platform for those dynamic markets.</p>
<p>“With the business landscape in a constant state of change and growth, businesses around the world are looking for new strategies and solutions that help find the best ideas, keep employees, teams and whole organizations connected, and improve workflow,” said Robert Mahowald, research director of IDC's Enterprise Collaboration and Social Solutions research program.</p>
<p>“Recognising this need, vendors like Mindjet are providing innovative solutions to optimise how their customers collaborate. The Mindjet Catalyst platform takes on a unique, visual approach to empower individuals and teams to work together, collaboratively and productively, on problem-solving and key business issues.”</p>
<p>With solutions currently used by more than 1.5 million professionals around the world in 48 of BusinessWeek’s 50 ‘World’s Most Innovative Companies,’ Mindjet has a proven track record of helping individuals, teams and organisations succeed with almost any personal or business challenge. Building on this rich heritage, the new on-demand Catalyst platform provides a collaborative work environment that combines critical workgroup capabilities in a single, easy to use and intuitive interface — without the cost or hassle associated with software ownership.</p>
<p>Unlike other online collaboration services, which focus on single tasks such as web conferencing or document management, and lack visual tools that enhance collaborative endeavors, Mindjet Catalyst’s integrated environment is unmatched as a complete, convenient, cost-effective online solution that helps teams overcome barriers to productive business interaction, collaboration and decision-making.</p>
<p>"The bottom line is that our business is more successful because of the powerful combination of Mindjet’s visual information and idea mapping and hosted services -- hundreds of thousands of dollars more successful,” said Don Dalrymple, president and senior advisor of AscendWorks, a Texas-based business consultancy that works with organizations of all sizes to improve business performance through a combination of technology, processes and training.</p>
<p>“It separates us from our competition both philosophically and pragmatically. AscendWorks wins business because of the collaborative experience we deliver to our clients and prospects when using Mindjet. We, in turn, share that expertise with our clients. In Mindjet Catalyst, we see the vital ingredients of a seamless, integrated collaboration platform with a unique and invaluable visual differentiator that makes this the hands down choice over other collaboration tools."</p>
<p>Available immediately, Catalyst is available in the following languages: English, German, French and Japanese. Sign up for a free 30-day trial of Mindjet Catalyst at https://catalyst.mindjet.com.</p>
<p>About Mindjet
Mindjet provides collaboration and personal productivity solutions that visually connect ideas, information and people to save time, improve business processes and drive innovation. Mindjet is the only company to combine a visual productivity application (mind mapping) with a comprehensive collaboration platform. So whether you are driving the sales process, managing a project, building a strategic plan, running a brainstorming session, conducting a meeting, or simply getting organized, Mindjet helps you succeed with almost any business or personal productivity challenge.</p>
<p>Used by more than 1.5 million professionals around the world in 48 of BusinessWeek’s 50 “World’s Most Innovative Companies,” Mindjet solutions dramatically boost productivity and team effectiveness. Surveys across several industries show that Mindjet can increase productivity by up to 25 percent by making meetings, common communications and project management tasks more efficient and effective. Mindjet’s software and web-based solutions include the world’s leading visual productivity application, document and file sharing, secure workspaces, web conferencing. Mindjet products are available for free trial or purchase at www.mindjet.com/products/trials or through an extensive partner network at www.mindjet.com/partners. Founded in 1997, Mindjet is headquartered in San Francisco and has offices throughout the U.S., Europe and Asia.</p>
<p>Contact Information
David Frost
PR Deadlines, for Mindjet
+61.2.4341 5021
davidf@prdeadlines.com.au</p>
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