If, in the course of a day, people customise the things around them -- how they take their morning coffee, how they assemble their outfit -- then they should surely be able to apply that approach to their career.
That's what Deloitte Canada talent lead Tracey Wallace is asserting. That concept, she said, is the foundation of a career tool called Mass Career Customisation (MCC) developed by the professional services firm that just might help counter the skills shortage witnessed in recent years.
"We make the argument," said Wallace, "that if they can customise everything in their life... customise their coffees, their running shoes, the colour of their M&Ms, why wouldn't they customise their career?"
Historically, said Wallace, a female employee in mid-career choosing to focus on raising a family and entertain a reduced work schedule would have no recourse but to leave the organisation altogether. But today, continued Wallace, as organisations become more accommodating of flexible work arrangements, tools like MCC can allow that employee to "dial down" the pace of her career.
That could mean decelerating her career by working fewer hours, restricted travel, and/or moving from a leader role to an individual contributor. "Mass Career Customisation addresses that chasm between the employer and employee needs," said Wallace, adding that while organisations have been successful around implementing flexible work arrangements like flex time and reduced hours, it hasn't been widely adopted.
Giving employees the option to dial down their careers is key to employee satisfaction and therefore retention of valuable talent during a time when talent is scarce, said Wallace.
But MCC isn't just about dialing down a career. It's also the option to "dial up" a career against those same dimensions. A recent MBA graduate who's unmarried with no kids, or a person whose kids are grown up and moved out, said Wallace, may opt to take on greater accountability, more of a leadership role, and travel more.
Wallace said that while MCC is a process on paper, it's essentially a dialogue between employee, manager and human resources and is "meant to foster good communication between all parties."
The tool works particularly well for the IT industry, said Wallace, because unlike retail or banking that requires people on location to serve customers, IT is a segment of knowledge workers where "you've got a little bit more flexibility in terms of where work is done and how work is done."
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