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RFID Hype Has Organizations Scrambling for Solutions ¡X Without Understanding Limitations, Says META Group

  • 10 February, 2004 12:25

<p>RFID Hype Has Organizations Scrambling for Solutions ¡X Without Understanding Limitations, Says META Group</p>
<p>Enterprises Encouraged to Weigh Impact of Initial RFID Initiatives</p>
<p>SYDNEY, Australia. (February 10, 2004) „o Driven by retail market leaders like Wal-Mart and public-sector models such as the US Department of Defense, many IT organizations are scrambling for budget and guidance to attain working RFID (radio frequency identification) solutions without understanding the technology¡¦s actual capabilities and limitations, warns META Group, Inc. (Nasdaq: METG).</p>
<p>META Group believes RFID will enable an organization to improve its sensing capabilities, but decision makers should not be enticed by the ¡§low-cost tag¡¨ hype, since RFID is not a one-size-fits-all approach with unlimited technical abilities. Even though the technology has proven effective in livestock tracking, toll collection, and premium product manufacturing, META Group encourages organizations to keep initial RFID projects at the
case/pallet level, acting as bar-code replacements, before moving to more complicated supply chain implementations.</p>
<p>¡§Many IT organizations do not immediately realize that even smaller RFID projects can significantly affect an entire IT infrastructure and application portfolio, so a readiness assessment must be performed early on,¡¨ said Gene Alvarez, vice president with META Group¡¦s Technology Research Services. ¡§Starting with small projects will assist enterprises in climbing the ¡¥RFID learning curve¡¦ and establishing standards that support efficient future product movement.¡¨
META Group further encourages IT organizations to create a task force responsible for gaining an understanding of RFID¡¦s capabilities and limitations. This group should interweave RFID technology with existing IT infrastructure and application portfolios as part of an overall adaptive organization strategy.</p>
<p>About META Group
META Group is a leading provider of information technology research, advisory services, and strategic consulting. Delivering objective and actionable guidance, META Group¡¦s experienced analysts and consultants are trusted advisors to IT and business executives around the world. Our unique collaborative models and dedicated customer service help clients be more efficient, effective, and timely in their use of IT to achieve their business goals. Visit metagroup.com for more details on our high-value approach.</p>
<p>EDITORIAL CONTACTS:-
Kirsten Davey
Markom Marketing
+61-2-9977-8922
kirstendavey@markom.com.au</p>
<p>Peter Carr, Operations Manager
META Group
+61-2-9290-8659
peter.carr@metagroup.com</p>

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