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QAS Reaches 10,000 Client Mark Worldwide

  • 24 May, 2007 11:49

<p>Sydney, Australia – 24 May 2007 - QAS, an Experian® company, has achieved a major milestone by surpassing the 10,000 customer mark worldwide. The importance of address management and data integrity in today's worldwide market is undisputed and QAS has been a consistent innovator in developing market leading products.</p>
<p>Address management has advanced considerably since the first systems were developed in the mid 1990s, predominantly due to the growth of telephone banking among financial services and insurance companies and the emergence of CRM, which led to customer data being viewed as an organisational priority. In addition, increased legislation around data protection, including changes to the Data Protection Act, means that organisations must maintain consistent and accurate data.</p>
<p>“Reaching the 10,000 customer mark is a significant achievement and demonstrates that address management has evolved to be much more than just postcodes over the last 16 years,” says Brendan O’Reilly, Managing Director, Asia Pacific at QAS. “Organisations realise the value of having accurate data upon which they can make sound business decisions. This allows them to communicate effectively with their customers, prospects and partners. The rate at which customer data decays is astounding, and QAS will continue to educate companies to help them understand the importance of this information.”</p>
<p>WaterAid, the international charity dedicated to helping people escape poverty and disease, has benefited from establishing a long-standing relationship with QAS. The charity estimates that it raises an additional $30,000 appeal income each year because of increased data accuracy on its 400,000 contacts by using QAS solutions. QAS enables WaterAid to contact its supporters in the way they want to be addressed, avoid inaccurate or incomplete records and stay in touch with supporters.</p>
<p>“We have been a customer of QAS for over 10 years and in this time we have seen dramatic changes in the way customer data is not only viewed, but how it is managed,” says Dan Lockeretz, Database Manager at WaterAid. “QAS has been an integral partner, helping us to understand the importance of data integrity and realise the value of the information we hold on our customers.”</p>
<p>QAS continues to expand its address management and data strategy offerings to support its growing customer base. The company currently sells 27 products and over 80 data sets from its 18 offices throughout the world. QAS’ 430 staff across its technical and commercial operation develop new products and provide dedicated support, consultancy, training and integration to clients.</p>
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<p>About QAS</p>
<p>QAS is an international provider of data accuracy and identity management solutions. Its QuickAddress range of software helps organisations worldwide capture accurate address data and conserve integrity over time. Any organisation that holds data on prospects, customers, suppliers, employees or distribution networks will benefit from the efficiency gains and cost savings achieved with QuickAddress.</p>
<p>Based on data secured from national postal authorities and other leading data sources, QuickAddress captures, cleans and maintains name and address records. The true potential of this data can then be enhanced by the addition of information from over 80 datasets.</p>
<p>The IDentifier suite of products is designed to improve identity management processes. The leading IDentifier solution Authenticate Pro provides fast and efficient electronic authentication of individuals to help cut process costs, minimise the risk of potential fraud and provide users with security against ID theft.</p>
<p>Award winning solutions from QAS are a result of a 17-year investment in technology development to ensure each solution delivers the highest level of functionality and service support. QAS supports more than 10,000 clients worldwide across all industry sectors. QAS is a wholly owned subsidiary of Experian®, the global information solutions company. Visit QAS on the web at www.qas.com</p>
<p>About Experian</p>
<p>Experian is a global leader in providing analytical and information services to organisations and consumers to help manage the risk and reward of commercial and financial decisions.</p>
<p>Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organisations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage.</p>
<p>For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence.</p>
<p>Clients include organisations from financial services, retail and catalogue, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors.</p>
<p>Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE-100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, California and Nottingham, UK. Experian employs more than 12,500 people in 34 countries worldwide, supporting clients in more than 60 countries. Annual sales are $3.1 billion (£1.7bn/€2.5bn).</p>
<p>For more information, visit the Group's website on www.experiangroup.com.</p>
<p>The word 'Experian' is a registered trademark in the EU and other countries and is owned by Experian Ltd and/or its associated companies.</p>
<p>For more information, contact:</p>
<p>Angela Coombes
MAX Australia
612 9954 3492
Angela.coombes@maxaustralia.com.au</p>

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