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QAS Launches QuickAddress Geocode to Enhance Business Data

  • 10 May, 2007 12:04

<p>Sydney, Australia - 10 May 2007 – QAS, an Experian® company, one of Australia’s leading address management specialists, today announced the launch of a new data set solution, QuickAddress Geocode. QuickAddress Geocode references the PSMA’s* G-NAF (Geocoded National Address File), producing latitude and longitude coordinates for physical addresses. The key objective of this new solution is to provide the ultimate source for actual, physical address data.</p>
<p>The new data set solution is designed for and targeted at businesses which need sub-metre accuracy of addresses, such as telecommunications, government, insurance and transport organisations. For example, telecommunications companies can use this new data set to meet the needs of new compliance and legislation agreements, as well as locate service and fault breakdowns; government departments can use the new technology to assist in funding justifications, while emergency services can utilise the solution to verify exact locations for faster response times; insurance organisations can use QuickAddress Geocode to identify risk zones and allocate certain premiums; while logistic and transport companies can enhance their services through the use of QuickAddress Geocode to ensure the efficient delivery of goods and services.</p>
<p>Specific benefits of QuickAddress Geocode include verification and validation of physical addresses, spatial analysis, such as flood or bushfire zone impacts, and facilitation of map and visual presentation of address data.</p>
<p>Brendan O’Reilly, managing director Asia Pacific, QAS, states that the new data set solution is designed to benefit all areas of Australian business. “The QuickAddress Geocode solution gives companies access to pinpoint-accurate address data, enabling them to locate exact addresses very quickly, identify potential risk areas, and gain a visual representation of the address data. We anticipate the QuickAddress Geocode solution will be readily accepted in the Australian market.”</p>
<p>–Ends–</p>
<p>* PSMA Australia Limited, formerly known as Public Sector Mapping Agencies, is an unlisted public company wholly owned by the State, Territory and Australian Governments. PSMA combines reliable spatial data from Australia’s governments with leading-edge technology to create national spatial information datasets.</p>
<p>About QAS</p>
<p>QAS is an international provider of data accuracy and identity management solutions. Its QuickAddress range of software helps organisations worldwide capture accurate address data and conserve integrity over time. Any organisation that holds data on prospects, customers, suppliers, employees or distribution networks will benefit from the efficiency gains and cost savings achieved with QuickAddress.</p>
<p>Based on data secured from national postal authorities and other leading data sources, QuickAddress captures, cleans and maintains name and address records. The true potential of this data can then be enhanced by the addition of information from over 80 datasets.</p>
<p>The IDentifier suite of products is designed to improve identity management processes. The leading IDentifier solution Authenticate Pro provides fast and efficient electronic authentication of individuals to help cut process costs, minimise the risk of potential fraud and provide users with security against ID theft.</p>
<p>Award winning solutions from QAS are a result of a 17-year investment in technology development to ensure each solution delivers the highest level of functionality and service support. QAS supports more than 10,000 clients worldwide across all industry sectors. QAS is a wholly owned subsidiary of Experian®, the global information solutions company. Visit QAS on the web at www.qas.com</p>
<p>About Experian</p>
<p>Experian is a global leader in providing analytical and information services to organisations and consumers to help manage the risk and reward of commercial and financial decisions.</p>
<p>Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organisations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage.</p>
<p>For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence.</p>
<p>Clients include organisations from financial services, retail and catalogue, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors.</p>
<p>Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE-100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, California and Nottingham, UK. Experian employs more than 12,500 people in 34 countries worldwide, supporting clients in more than 60 countries. Annual sales are $3.1 billion (£1.7bn/€2.5bn).</p>
<p>For more information, visit the Group's website on www.experiangroup.com.</p>
<p>The word 'Experian' is a registered trademark in the EU and other countries and is owned by Experian Ltd and/or its associated companies.</p>
<p>For further information visit QAS at www.qas.com/au or contact:</p>
<p>Georgia Lennon
QAS
+61 2 9922 4422
georgia.lennon@qas.com</p>
<p>For further information, please contact – Angela Coombes Max Australia
+61 2 9954 3492
Angela.coombes@maxaustralia.com.au</p>

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