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News about web analytics
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Dept of Agriculture adopts web analysis platform
IT services provider PicNet has signed a deal with the Department of Agriculture, Fisheries and Forestry (DAFF) to supply its Mouse Eye Tracking web analytics software.
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Startup crunches social media buzz numbers
Turning the black art of tracking customer feedback through blogs and social networking services into a science has become a successful service at Sydney-based startup BuzzNumbers.
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Online retailers rank SEO, social media as top marketing tools
Social networking, improved site content and utilising analytics are the top areas CIOs need to be looking at in the online retail space.
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IBM buys Web analytics software company
IBM will purchase Coremetrics, a provider of Web analytics software, the company announced Tuesday. Terms of the deal were not disclosed.
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Twitter buys analytics company
Twitter, which recently announced its Promoted Tweets advertising program, has acquired the maker of a cloud-hosted Web analytics application, Twitter said Thursday.
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