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  • How and why to verify your Twitter account

    You can finally request that coveted blue verified Twitter badge that has eluded you for seven years. Here’s why and how you should get verified and let you followers know you are the real deal.

    Written by Matt Kapko23 July 16 00:31
  • 4 ways Twitter plans to keep you safe and secure

    Twitter recently unveiled its latest effort aimed at improving your safety and security: a new Safety Center hub, which aims to cut down on abusive behavior and arm you with information about its tools and policies.

    Written by Kristin Burnham10 Aug. 15 23:51
  • 15 marketing experts to follow on social media

    There is no shortage of marketing advice, or marketers, on social media. Indeed, it often seems that on Twitter everyone is a marketing expert (or has something they want to market or sell). So who can you turn to, or follow, on Twitter (and elsewhere) for trustworthy online marketing advice that can help you better market your business? Check out these 15 marketing experts (listed in alphabetical order).

    Written by Jennifer Lonoff Schiff29 July 15 00:54
  • 5 ways to handle comment trolls on social media

    Social media has become a new way to find new customers, provide support, market products, share news and even develop customer relationships. Because of the free-form nature of services like Twitter and Facebook, large companies can enjoy the benefits of frequent personal interaction. Dell can "like" a comment from a happy laptop owner on Facebook, Bristol-Myers can share corporate news directly with their 67,000 followers on Twitter.

    Written by John Brandon15 June 15 23:16
  • 7 Ways to Use Social Media to Attract Holiday Shoppers

    How can social media help businesses drive traffic to their ecommerce or bricks-and-mortar sites this holiday season? CIO.com posed that question to dozens of marketers and social media experts. Following are their top seven strategies for how to use Facebook, Twitter, Pinterest, Instagram and YouTube to engage customers and get them -- and their friends -- to check out (and hopefully buy) your holiday offerings.

    Written by Jennifer Lonoff Schiff25 Nov. 14 01:55
Features about twitter
  • Twitter scores live-stream deals with MLB, NBA, NHL and NFL

    Twitter's steamy summer of sport got even hotter today as the company inked deals to live-stream MLB and NHL games. Each of the 'Big Four' major U.S. sports leagues is now on board to stream games or related content via Twitter.

    Written by Matt Kapko26 July 16 06:06
  • At Black Hat: A free tool for spear phishing Twitter

    A spear phishing tool to automate the creation of phony tweets - complete with malicious URLs – with messages victims are likely to click on will be released at Black Hat by researchers from ZeroFOX.
    Called SNAP_R (for social network automated phisher with reconnaissance), the tool runs through a target Twitter account to gather data on what topics seem to interest the subscriber. Then it writes a tweet loaded up with a link to a site containing malware and sends it.

    Written by Tim Greene22 July 16 08:04
  • Twitter fails to impress with Wimbledon live stream

    Twitter's first live-sports video stream at Wimbledon left much to be desired, and the company's early 'test' may not bode well for its upcoming plans to live stream 10 NFL football games this season.

    Written by By IDG News Service staff07 July 16 23:21
  • Twitter's tiny tweaks do little to address big issues

    Twitter plans to make some changes to its social network later this summer, but the overdue modifications clearly demonstrate the company's ongoing struggle to innovate.

    Written by Matt Kapko26 May 16 04:17
  • Twitter dives as Facebook continues to thrive

    Facebook continues to defy expectations with incredible growth in virtually every important area of business success, and its accomplishments stand in stark contrast to Twitter's decidedly tepid performance.

    Written by Matt Kapko30 April 16 00:07

Whitepapers about twitter

  • Managing the Social Media Mix

    The growth in social media has overwhelmed many marketers. Things are moving so fast that many brand managers stay busy keeping tabs on the latest developments and trends, with little time to look at the mix of social media being put into the market. This whitepaper provides a step-by-step guide for determining your strategy, and the proper mix or marketing channels - in social media.

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