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  • Businesses back off social media

    The number of large organisations in Australia with a social media presence has dropped by 21 per cent year-on-year with most unlikely to have a strategy around social platforms or measure their return on investment.

    Written by Byron Connolly21 May 15 11:01
  • Tweets now appear in Google search results

    Performing a search on Google now also displays relevant tweets from Twitter. The integration will widely distribute Twitter content beyond its own site and is also aimed at adding a new real-time element to Google search results.

    Written by Zach Miners20 May 15 06:03
  • Facebook could cash in from Messenger games

    Facebook is said to be eyeing games for its mobile Messenger product, a move that might jump-start the revenue the company generates from non-advertising sources.

    Written by Zach Miners19 May 15 06:42
Tutorials about social media
  • How to sort your Facebook feed by time on mobile

    Weddings. Job promotions. News articles. Facebook thinks it knows what the best stories are to drop in your news feed. But some users might want to see things their own way.

    Written by Zach Miners24 May 14 04:00
  • How to Announce Your Job Departure on Social Media

    Don't leave your network in the dark when you leave a job. Here are the dos and don'ts for announcing a career change on LinkedIn and other social networking sites.

    Written by Kristin Burnham26 June 13 18:22
  • How to Add Video, Images to Your LinkedIn Profile

    LinkedIn's newest feature lets you showcase your professional achievements by uploading presentations, documents, images and video to your profile. Here are step-by-step instructions for improving your LinkedIn brand.

    Written by Kristin Burnham06 May 13 17:54
  • How to Recover From a Twitter Hack

    Do you know what to do if your Twitter account is hacked? Here are four steps to take to regain control of your account and ensure it doesn't happen again.

    Written by Kristin Burnham25 April 13 18:20
  • Social Data Warehousing Is Worth the Trouble

    Everybody knows data warehousing is big data. But when you want to understand what's really going on with your customers' social interactions, terabytes may seem small. It's a laborious process, but the insight it provides can reap big rewards.

    Written by David Taber18 April 13 14:01
Features about social media
  • Why Twitter Cards are key to social media marketing

    Twitter Cards are one of the core features of Twitter's platform. However, if you aren't aware of them or confused by what they do, you're not alone. Twitter Cards enable developers for brands, publishers and other businesses to add photos, videos and a richer media experience to tweets. Marketers see them as a tool to boost their business in varying ways while users just see the better experience they provide in their timeline.

    Written by Matt Kapko23 May 15 01:01
  • Facebook Instant Articles will shake up media (and benefit users)

    Facebook's ongoing courtship of news, media and entertainment companies has had its ups and downs, but partnerships always seemed inevitable. Today's Internet users spend less time on walled-off websites and in apps with narrow focuses, and Facebook has become a default distributor -- some might say gatekeeper -- of all things media. Publishers might be concerned about ceding too much control to Facebook, but the concept of users consuming more and more news through Facebook seems like another inevitability.

    Written by Matt Kapko22 May 15 01:05
  • Why your business needs a Pinterest presence

    Sure, you know your company needs to be on Facebook and Twitter. Maybe you want to be on Instagram to share photos and LinkedIn to find employees. But what about Pinterest?

    Written by Jen A. Miller07 May 15 23:41
  • How 'Facebook at Work' Could Alter the Social Enterprise Landscape

    Most people don't want to be caught at work with Facebook open on their computers or smartphones, but that may change very soon. Facebook is working on a new social network for the workplace, called "Facebook at Work," that would pit the king of social media against more business-savvy stalwarts such as Google, Microsoft and LinkedIn, according to the Financial Times.

    Written by Matt Kapko02 Dec. 14 02:57

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