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  • Rio 2016 Olympics on Facebook, Twitter, Instagram and Snapchat

    Social media's brightest stars have aligned for the Rio 2016 Olympics. Here's how to follow all the teams, games and athletes, and find behind-the-scenes action and exclusive footage on Facebook, Twitter, Instagram and Snapchat.

    Written by Matt Kapko06 Aug. 16 00:50
  • Instagram takes aim at Snapchat with disappearing 'Stories'

    In an effort to retain users who may have drifted toward Snapchat, Instagram copied one of its rival's defining features: short-lived multimedia. But will the new 'Instagram Stories' be a strategic success or just another flop from Instagram's parent, Facebook?

    Written by Matt Kapko03 Aug. 16 05:55
  • Instagram daily use nearly equals Twitter's monthly rate

    Instagram's daily active user base is close to Twitter's number of monthly users, and the gap between the companies continues to widen as Facebook, Instagram's parent, consolidates power through its family of popular apps.

    Written by Matt Kapko22 June 16 23:29
Tutorials about Instagram
  • 7 Ways to Use Social Media to Attract Holiday Shoppers

    How can social media help businesses drive traffic to their ecommerce or bricks-and-mortar sites this holiday season? CIO.com posed that question to dozens of marketers and social media experts. Following are their top seven strategies for how to use Facebook, Twitter, Pinterest, Instagram and YouTube to engage customers and get them -- and their friends -- to check out (and hopefully buy) your holiday offerings.

    Written by Jennifer Lonoff Schiff25 Nov. 14 01:55
  • How to sidestep Instagram's Twitter obstacle

    Instagram cut ties with Twitter this week, which means your photos will no longer display properly. Here are two workarounds that ensure your Instagram tweets will post unaltered.

    Written by Kristin Burnham06 Dec. 12 20:43
Features about Instagram
  • ACLU takes social giants to task over Geofeedia privacy gaffe

    The value of a social network largely depends on the quality of data it collects from users. However, it's easy for sensitive data, such as location information, to be abused, and consumers need to hold social companies accountable for their indiscretions.

    Written by Matt Kapko26 Oct. 16 23:00
  • Instagram finally lets you do the switcheroo between accounts

    Social media managers, and anyone else who juggles more than one Instagram account, are celebrating the small pleasure this week of now being able to switch between accounts without logging out first.

    Written by Bob Brown10 Feb. 16 02:28
  • Why Instagram started banning hashtags (and why it's a bad idea)

    Policing social media sites is no easy task, because users can post almost anything they want, often without consequence. Other users can report inappropriate content, but it's not possible for social networks to remove every post that violates their guidelines.

    Written by Lauren Brousell12 Aug. 15 23:55
  • Inside the murky world of 'social media influencers'

    Marketing via "influencers" used to mostly mean professional athletes pitching expensive shoes or supermodels selling slick sports cars. Today, some brands put products in the hands of "Internet influencers," many of whom have even larger audiences and more reach than the brands.

    Written by Lauren Brousell10 July 15 01:52
  • Pro sports teams look to social video to score big with fans

    Following your favorite professional sports team before and after games -- and beyond the nightly sports broadcast -- has never been easier. Social video apps, such as Periscope, Meerkat, Vine, Snapchat and Instagram, are disrupting the traditional content distribution models of teams, TV networks and radio stations. While the transformation is already riddled with concerns over content rights, it represents a valuable opportunity for sports organizations to engage and interact with fans, particularly younger generations.

    Written by Lauren Brousell03 July 15 00:27

Whitepapers about Instagram

  • Instagram Guide

    Who are the top 10 brands on Instagram, and what are their secrets to success with visuals—image and Video—in this white-hot platform? What might 12,000 likes per second mean for YOUR brand? In this PowerPoint-styled tutorial, Oracle Social Cloud (#OracleSocial) offers up break-through examples of how brands are leveraging the editing and embedding capabilities of Instagram to engage loyalists and potential customers. Lessons from perennial innovators like Nike, MTV, Starbucks, Burberry, Red Bull, Ben & Jerry’s, Whole Foods and Ford, as well as upstarts like Lu Lu Lemon and Free People, SHOW rather than tell you how embedding + 15-seconds of video and eye-catching, engaging images can rock your marketing world.

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