comScore is no stranger to big data. The digital analytics company was founded in 1999 with the goal of providing intelligence to companies about what's happening online.
big data - News, Features, and Slideshows
Everyone talks about the importance of big data. But many organizations, although they collect and store customer data, do not put that data to good use -- or they don't know how to.
The big data market is expected, by one estimate, to grow more than 30 percent annually until the end of the decade. But more than half of big data projects fail--and even those that do succeed can fall apart if the findings aren't applied to operational efficiencies. Ron Bodkin, CEO of Think Big Analytics, offers advice to help you prevent your business from becoming just another statistic.
Making use of the petabytes of patient data that healthcare organizations possess requires extracting it from legacy systems, normalizing it and then building applications that can make sense of it. That's a tall order, but the facilities that pull it off can learn a lot.
In-memory analytics, like virtualization and the cloud, is an old idea that's been given new life. In this case, the combination of big data, inexpensive commodity storage and parallel processing make it possible to analyze terabytes of data without slowing systems to a crawl.
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