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CIO Industry Insight Podcast #1: Oracle CRM
CIO Staff  29 April, 2009 15:09:13

Welcome to the first edition of CIO Industry Insight, CIO's new podcast featuring interviews with business leaders from the IT vendor community about the latest technologies and trends in enterprise computing. This week CIO Editor Matt Rodgers speaks to Anthony Lye, Oracle Senior VP of CRM, about Oracle's CRM strategy, how the company is fending off the challenge from SaaS CRM vendors and what CIOs need to know about the latest trend in CRM solutions, Social CRM.

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