Blogs provide a quick way to publish on the Web and even create an online version of a water cooler discussion. If that appeals to you, here's a piece on the basics of writing a blog.
Since you're new to blogging (only a handful of CIOs blog) I'm writing this in the form of a blog to give you an example. Note that I'm writing in the first person. I'm also going to refer you to a lot of Web sites. Bloggers use links as a form of shorthand, so they don't have to stop to explain what they're talking about - a technology or a news story, for instance - and readers can click the link if they want to learn more.
To be honest, I don't come to blogging lightly. It made my nose wrinkle for a number of years. It looked like a reprise of the old Web community fad. That also promised to change the way people communicated, but its biggest impact was on how people gazed at their navels. It was also hard to see who would blog if they didn't have an ego the size of Everest, and why anyone would read something that seemed to consist mostly of screeds, outbursts and rants, which inspired not rational discussion but "flogs" (as in flame blog posts). Even the best blogs once seemed to push vendettas more than agendas. But things have changed.
"It's just a medium [for communication]" is what I was told by Margaret Mason, etiquette columnist at TheMorningNews.org and author of the forthcoming book No One Cares What You Had for Lunch: 100 Ideas for Your Blog.
That helped me stop overthinking blogs. They're not a profound new means of expression. They're just a tool - another arrow in the communications quiver. If this were a real blog, I'd keep things short and stick to one topic per posting. Here, I'll cover three things: how to get started, how to navigate the blogosphere and a few final tips.
By the way, now that I'm blogging, I'm not going to change my personality. Anil Dash, who is a VP of professional services at Six Apart and has six (!) blogs, is one of several people who told me that I need to sound like me, or no one will take my blog seriously. He also warned me not to fall into the TMI (too much information) trap. "People got into trouble by feeling they should 'out-candid' each other," Dash says. "That's kind of a losing game."
But blogs do need to have a point of view: yours.
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CIO Live Podcast #79: Brent D Taylor, author of The Outsider's Edge: The Making of Self-Made Billionaires Part II 05 October, 2007 06:00:00
For his new book, The Outsider's Edge: The Making of Self-Made Billionaires, social researcher Brent D Taylor spent four years of intensive research investigating the psychological make-up and backgrounds of some of the world's richest men and women, including IT luminaries Bill Gates, Larry Ellison and Steve Jobs. Taylor discovered that, despite working in different industries and coming from different upbringings, they all have one thing in common -- they are all outsiders. - +
CIO Live Podcast #78: Brent D Taylor, author of The Outsider's Edge: The Making of Self-Made Billionaires 28 September, 2007 17:34:25
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CIO Live Podcast #77: Panasonic Speeds Up Trans-Pacific File Transfers, Part III 21 September, 2007 07:00:00
Part three in our three-part special report from CIO's sister publication Network World in the US, as Paul Desmond reports from the Network World IT Roadmap Conference in Santa Clara, California. With development teams in the US and Japan, Panasonic needed a more efficient way to move very large files between the two locations. Iben Rodriguez, IT consultant for Panasonic Research and Development, explains how a storage-area network and virtual server technology helped speed up WAN performance. - +
CIO Live Podcast #76: Panasonic Speeds Up Trans-Pacific File Transfers, Part II 14 September, 2007 07:00:00
Part two in our three-part special report from CIO's sister publication Network World in the US, as Paul Desmond reports from the Network World IT Roadmap Conference in Santa Clara, California. With development teams in the US and Japan, Panasonic needed a more efficient way to move very large files between the two locations. Iben Rodriguez, IT consultant for Panasonic Research and Development, explains how a storage-area network and virtual server technology helped speed up WAN performance. - +
CIO Live Podcast #75: Panasonic Speeds Up Trans-Pacific File Transfers, Part I 07 September, 2007 07:00:05
Part one in our three-part special report from CIO's sister publication Network World in the US, as Paul Desmond reports from the Network World IT Roadmap Conference in Santa Clara, California. With development teams in the US and Japan, Panasonic needed a more efficient way to move very large files between the two locations. Iben Rodriguez, IT consultant for Panasonic Research and Development, explains how a storage-area network and virtual server technology helped speed up WAN performance.
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Who Pushed Vendors Toward Better Security? 04 December, 2008 09:38:00
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CPO & CISO: A Comprehensive Approach to Information 04 December, 2008 08:42:00
GE CPO Nuala O'Connor Kelly advocates greater CPO/CISO cooperation to place the right value on information assets.GE CPO Nuala O'Connor Kelly advocates greater CPO/CISO cooperation to place the right value on information assets. - +
Security Culture: Americans are Ferengis, Europeans are Vulcans 04 December, 2008 08:32:00
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IDC Says Asia/Pacific Excluding Japan IT Market Will Remain The Bright Spot... 04 December, 2008 15:04:00
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Charles Sturt University Commences Unified Communications Deployment With Interactive Intelligence 04 December, 2008 08:30:00
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Dude! You Say I Need an Application-Layer Firewall?!
Proxy firewall technologies have proven time and again to be more secure than “stateful” firewalls. They will also prove to be more secure than “deep inspection” firewalls. High-performance proxy firewalls are available today which are easily capable of handling gigabit-level traffic. Discover more by reading on.
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Buying Guides
