IT managers and CIOs in large companies who have actively resisted embracing Web 2.0 technologies like wikis, RSS, blogs and social networks will likely begin adding them to their priority lists in 2008, according to a recent report from Forrester Research.

The charge to Web 2.0 spending will be led by IT departments that once viewed Web 2.0 technologies as frivolous or secondary to other needs as they "take their heads out of the sand," according to the report.

"The IT shops that began experimenting with enterprise Web 2.0 tools for their own use in 2007 -- for tasks like help desk ticket resolution, standards and documentation tracking, and IT project management -- will begin rolling out these tools more broadly to lines of business as they pass IT muster," the report said.

Forrester noted that IT departments trying to be more relevant to the business can use Web 2.0 to provide a "high-impact, low-cost method" to show leadership and innovation.

The report also predicted that CIOs will "concede that they cannot quell passionate employees' use of consumer-oriented or software-as-a-service Web 2.0 tools and will mitigate risk by deploying enterprise-class tools in their stead."

While interest in RSS began bubbling up from consumers to the enterprise last year, Forrester predicted that 2008 will be a "banner year" for the technology as companies syndicate internal content like RFP requests, blog postings, wiki changes and CRM data.