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Developing eBay Business Tools for Dummies

  • Features ready-to-use applications-all available on the CD-ROM-that eBay sellers can plug right into their pages; more advanced users can tweak the applications to suit specific needs
  • Shows you how to streamline an eBay business by leveraging programming technologies and the eBay API (application program interface)
  • Explains how to connect eBay pages to the APIs of related companies (PayPal, Fed Ex, UPS, and the USPS) as well as to Microsoft Office applications such as Outlook and Excel
  • Provides expert tips and tricks for implementing eBay technologies such as image handling, shipping calculators, enhanced About Me pages, and back-office tools

Biography

John Kaufeld has written or cowritten more than 20 For Dummies books with two million copies in print. Tim Harvey is a veteran programmer and Web application developer.

Table of Contents

Introduction.

Part I: Peering Toward the Technical Side of eBay.

Chapter 1: Building Big Profits with Little Tools.

Chapter 2: Evaluating Your Technical Needs.

Chapter 3: Assembling Your Technical Toolbox.

Part II: Low-Tech Steps to High-Value Returns.

Chapter 4: Starting Simple and Cheap: Adding Auction Pizzazz with HTML.

Chapter 5: Using Templates to Create Listings Quickly.

Chapter 6: Driving Sales and Satisfaction with Your About Me Page and Web Site.

Chapter 7: Uncovering Your E-Mail Program’s Timesaving Powers.

Chapter 8: Building Some Basic Timesaving eBay Tools.

Part III: Stepping into Some Programming.

Chapter 9: Elementary Geeking for Advanced Profits.

Chapter 10: Caffeinating Your Auctions with JavaScript.

Chapter 11: Formatting with Cascading Style Sheets.

Chapter 12: E-Mail Automation Makes Message Handling a Breeze.

Part IV: Going API with eBay and More.

Chapter 13: A Brief Introduction to API Programming.

Chapter 14: Diving into the eBay Developers Program.

Chapter 15: Exploring the eBay API.

Chapter 16: Building Custom eBay Applications with Microsoft Office and the eBay API.

Chapter 17: Visiting Other API Planets: PayPal, FedEx, UPS, and the U.S. Postal Service.

Part V: The Part of Tens.

Chapter 18: Ten Great Resources for New eBay Programmers.

Chapter 19: Ten Easy Enhancements for Every Auction.

Chapter 20: Ten Business-Building Additions for the About Me Page and Your Web Site.

Chapter 21: Ten Tricks for Troubleshooting Your Work.

Appendix: About the CD.

Index.

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