Critical.
Authoritative.
Strategic.
Subscribe to CIO Magazine »

Australians look for love on Google

Google has released its annual 'Zeitgeist' lists that showed love was at the top of the 'what is' search list

Australians are looking for love and fascinated by celebrity death — if our internet searches are anything to go by.

Google has released its annual "Zeitgeist" lists that show what we were looking for in 2011, and love was right up there.

Love was at the top of the "what is" search list, though, suggesting we're either a tiny bit confused, romantic or perhaps just jaded.

Google spokesman, Johnny Luu, says the lists offer a glimpse into the big events and emerging trends that captivated Australia.

"What the top overall search list shows is Australians are as obsessed with social networking as ever, with Facebook and YouTube being the top overall searches," Luu told AAP.

Topping the list of fastest rising search queries were the iPhone 5, which has not even been released, video game Minecraft, planking and British singer Adele.

We were so influenced by cooking shows that recipes for red velvet cupcakes, macaroons and pork belly were among the top 10 most popular food & drink searches.

They must have been delicious because Google lists show we all rushed to the internet to look up Biggest Loser trainer Michelle Bridges, the only Australian to make the top 10 list for fastest rising searches for people.

Luu said the deaths of Amy Winehouse and Steve Jobs were among the most popular searches for celebrity deaths, with more Australians interested in the demise of the British singer than of Osama bin Laden.

He said Google was often the first point of call for confirming rumours of a celebrity death, which may explain why Jackie Chan and Hugh Hefner also made the list despite being very much alive.

Luu said we also used google to search for news, so it was no surprise that Cyclone Yasi, the Royal Wedding and the Rugby World Cup were also high on the search lists.

Join the CIO Australia group on LinkedIn. The group is open to CIOs, IT Directors, COOs, CTOs and senior IT managers.

More about: AAP, Facebook, Google

Comments

Post new comment

The content of this field is kept private and will not be shown publicly.
Users posting comments agree to the CIO comments policy.
Login or register to link comments to your user profile, or you may also post a comment without being logged in.
Related Coverage
Related Whitepapers
Latest Stories
Community Comments
Tags: Google, Google Zeitgeist, Johnny Luu, love, Zeitgeist list
Latest Blog Posts
Whitepapers
  • Leveraging the Service Catalog to Scale Your MSP Business
    When assessing an MSP’s maturity and prospects, one question provides more insights than any other: “What’s in your service catalog?” A well-defined service catalog can set the framework for growth. The lack of a service catalog can significantly impede an MSP’s ability to scale. This paper explores why the service catalog is so vital, and provides some practical guidelines MSPs can apply in order to ensure their service catalog provides maximum utility and benefit.
    Learn more »
  • The Case for Real-Time Networking
    CIOs are facing several powerful trends and inflection points that are defining the new IT landscape, including cloud computing, virtualization, the consumerization of IT, smart computing, and communications to collaboration. Taken individually, each one of these trends will have significant ripple effects throughout the planning and operations of IT network infrastructure. In aggregate, they will have an even more dramatic impact on the way that future network architectures need to be planned and designed. Read on.
    Learn more »
  • Protecting Generation Web
    From data privacy to personal safety issues, cyber-bullying, inappropriate content and malware, schools are facing an increasingly difficult task when it comes to allowing young people to spread their online wings without compromising their safety and personal development. The reality that most schools are catering to the needs of mixed age groups and abilities, and it’s easy to understand why a simple stop and block approach won’t work. Learning environments are, by nature, flexible. It stands to reason that the IT resources used in them should be flexible too. Read on.
    Learn more »
All whitepapers
rhs_login_lockGet exclusive access to Invitation only events CIO, reports & analysis.