Intel, Nokia both should win in partnership
- 24 June, 2009 10:36
- Comments
The partnership Intel and Nokia announced on Tuesday to develop future mobile devices should help both companies, though analysts are skeptical whether it will result in any actual products.
The companies announced they were teaming up to develop new mobile computing devices and chipset architectures. They will also collaborate on several open-source mobile Linux projects.
The joint effort could lead to the development of "pocketable" devices that reach a new audience beyond netbook and mobile Internet device (MID) users, the companies said. The companies said they wanted to merge the computing and mobile worlds in pocketable devices but otherwise were vague on product details.
Several industry analysts were disappointed at the lack of product details in the announcement and speculated that the device could be a smartphone, an MID, a netbook, or an e-book reader. It's too early to predict, as designs of mobile devices consistently change, they said.
One analyst doubts the alliance will result in a winning product. The companies have worked together for close to a decade on multiple technologies that included mobile devices and mobile broadband technologies such as WiMAX, but nothing spectacular has come of it, said Jim McGregor, chief technology strategist with In-Stat. The partnership is "vaporware" until they detail the products surrounding it, he said.
Intel is already covering a range of mobile devices -- including netbooks, MIDs and smartphones -- with its current and future chips, and it's hard to envision a radically different mobile device, McGregor said. However, the partnership could be a sign that Nokia is looking to move beyond handsets into netbooks, a product category that is popular and gaining momentum, McGregor said.
Even if no specific products come out of it, the collaboration could be mutually beneficial as both companies try to expand their presence in key markets, analysts said. Intel, the world's top chip maker, is trying to catch up with competitor Arm in the mobile-phone space. Nokia, the world's biggest mobile-phone vendor, is looking to expand its product offerings beyond handsets, analysts said.
Intel has a road map of chips that could go into many devices, and the alliance gives Nokia a broader capability to build Internet-centric devices, said Leslie Fiering, a vice president covering mobile computing at Gartner. Nokia has been strong in the handset space and could be looking at mobile devices in different form factors, which could include netbooks, Fiering said.
One trigger for Nokia's alignment with Intel may have been Apple's popular iPhone device, an Internet-centric smartphone that has a strong software and entertainment ecosystem around it, Fiering said. For example, iPhone users can download movies and videos from the iTunes store, and software applications from Apple's App Store. Using Intel's chips could bring a larger ecosystem and stronger set of x86-based applications to Nokia's mobile devices, Fiering said.
Intel, on the other hand, could use Nokia's market presence to get an entry into the mobile space, which is the next obvious market for the chip company as it tries to expand beyond the PC business, said Dan Olds, principal analyst with Gabriel Consulting Group. After years of trying, Intel has realized that it can't sell chips for mobile devices itself, and Nokia gives Intel a beachhead to get into that industry.
Intel's revenue opportunities from the alliance will be insignificant for a while, Olds said. However, the company will get an inside view on how to market its mobile chips through Nokia's eyes, which could help it build revenue over time.
Intel has a history of trying to enter key markets itself, and this alliance shows Intel's willingness to adopt partners. Intel realized it needed help to sell its mobile chips based on the Atom architecture to tackle processors designed by rival Arm, Olds said. Arm chips go into most of the world's mobile phones, including the iPhone 3G S and Palm's Pre.
Nokia, which currently depends on Arm chips for most of its smartphones and its Internet tablets, understands that the Arm architecture could fall short as it tries to move upstream and serve the netbook and MID markets, said Jack Gold, principal analyst at J.Gold Associates, in a research report. Most of the netbooks today carry Intel's Atom chips.
"By working with Intel, Nokia gets to influence the design of Atom chips specifically targeted where Nokia needs to go; expanding from its smartphones base and into more wireless entertainment devices," Gold wrote.
Two of the world's top three mobile-phone makers now plan to use Intel's chips in mobile devices. LG Electronics said earlier this year it would use Intel chips in an upcoming MID. These two design wins should put Intel in a better position to compete with companies such as Texas Instruments and Qualcomm, which make Arm-based chips for mobile devices.
During the announcement, Intel also said it would license Nokia's technology for 3G HSPA (High Speed Packet Access) cellular technology for use with its chips. Nokia has compelling intellectual property in 3G radio technology, and the adoption of Nokia's mobile broadband technology could help to strengthen Intel's communications offerings, which include Wi-Fi and WiMax chips, analysts said.
"This is critical in the netbook and MID space, where it has targeted its Atom processors, and where it hopes to eventually make a play for smartphones as well with future, lower-powered models of Atom," Gold wrote. Initial products using the new capability could be in Atom-based systems that could be released in early to mid-2010, he said.
Join the CIO Australia group on LinkedIn. The group is open to CIOs, IT Directors, COOs, CTOs and senior IT managers.
- Bookmark this page
- Share this article
- Got more on this story? Email CIO
- Follow CIO on twitter
- Virtualisation and Cloud Computing: Optimised Power, Cooling, and Management Maximises Benefits
- 10 Mobile Security Requirements for the Bring Your Own Device (BYOD) Enterprise
- So Long, Silos: Why Multi-Domain MDM Is Better For Your Business
- Disciplined Agile Delivery: An Introduction
- Softsource gain edge through HP Converged Infrastructure and 3PAR storage technology
-
Australia's first 4G smartphone is the HTC Velocity 4G
-
Swedish e-commerce startup's execs linked to NYC sex crime
-
Face Time - Interview with John Brennan and Robert DiStefano
-
How to implement next-generation storage infrastructure for Big Data
-
Pfizer's Future Depends on IT Transformation
-
Case Study: NZ Bus Develops Applications 60% Faster, Improves Database Performance by up to 35%
Key Benefits: Developed applications 60% faster, Created development and test environments in minutes compared to days and weeks previously, Reduced server costs by 30% with server virtualisation, Saved NZ$40,000 in database administrator training costs, Provided high availability features that keep the database and core applications up and running in the event of a server failure, Introduced compression capabilities that improved database performance by 30% to 35%. Read on. -
Unified Monitoring™ A Business Perspective
The enterprise computing landscape has changed dramatically. Virtualisation, outsourcing, SaaS, and cloud computing are creating fundamental changes, and ushering in an era in which enterprises distribute increasingly critical IT assets and applications across multiple service providers.This paper explores today’s computing trends and their monitoring implications in detail. In addition, it reveals how a new monitoring paradigm architecture, that uniquely addresses the monitoring realities of today’s and tomorrow’s enterprises—whether they rely on internal platforms, external service providers, or a combination of both. -
Setting a strategy for secure mobile printing
Where, when and how we work is changing. Increasingly, we’re doing business on the road, at the office without a dedicated workstation and from our home offices. A 2010 InfoTrends survey of more than 1,400 mobile knowledge workers in Brazil, Germany, India, Japan and the U.S. echoes this trend. Respondents reported spending, on average, more than half of their time away from hard-wired network access. Implementing an effective strategy to make printing secure and simple for employees—regardless of where those employees happen to be—can help reduce security risks. Read more.
-
Office 2007 All-In-One Desk Reference for Dummies
-
Excel 2007 All-In-One Desk Reference for Dummies
-
MYOB Software for Dummies 6E Australian Edition
-
Windows 7 for Seniors for Dummies®
-
Teach Yourself Visually Windows 7
-
Computers for Seniors for Dummies, 2nd Edition
-
Windows 7 for Dummies®
-
Windows 7 for Dummies® Dvd+book Bundle
-
Office 2007 for Dummies








Comments
Post new comment